Sagely Naturals x LA Marathon

empathy

At the core, Sagely Naturals values empathy. We want our customers to be able to do more of what they love by providing best-in-class CBD products that are quadruple lab-tested, thc-free, and cruelty free.

proud sponsor of la marathon

We were the first cannabis brand to sponsor LA Marathon this spring at mile 16 and at LA Marathon Expo. We wanted to provide brand awareness for an alternative and natural well-being product for runners and spectators.

Our booth was a rest and re-hydrate station while we sprayed runners down with our Relief & Recovery™ Spray.

360 Brand awareness

While providing empathy and product to the runners, we also wanted to bring brand awareness by creating a 360 campaign with OOH, print advertising, radio (iHeartmedia), fsi, shelftalkers, series of emails, and digital programmatic ads. We used our core brand color, the sage, which overall aesthetically is soothing and welcoming to consumers. In conjunction with the color, we used a warm and inviting illustration style to display our core ingredient, the hemp, as well as our key co-ingredients in our products.